1021 KORRES MARAIS

Korres store in Paris, located in the Marais district, introduces a part of greek heritage to the heart of one of the world’s most significant metropolises. Trail Practice, aiming to revive memories of traditional pharmacies, combined materials, and structures from various references into a cohesive and unexpected design.

Using the existing wooden columns, a distinct cube was designed to serve as the main exhibition and testing area. Additionally, a more private space was created to function as the lab, secluded by a heavy white curtain. A large wooden counter with neoclassical details and walnut shelves serves as the meeting point for visitors and pharmacists, traversing the exhibition area and connecting it to the sales and service point. The neoclassical details on the wooden furniture are paired with a modern, minimalist metal grid system for organizing and displaying products. The store window, designed as a deconstructed pharmacy shelf, extends the interior display system abstractly.

The materials selected are part of a palette that defines the identity of new Korres stores. The white wooden elements with classical details on the Nissos shelves, the metal display system, and the complementary furniture create a minimalist atmosphere with a classical twist. Decorative objects, such as custom-made handles and classic-style jars, highlight Trail Practice’s attention to detail, ensuring that each element reflects the company’s authenticity and uniqueness.